Astrology- Applications In Business Essay, Research Paper

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Astrology is the science of certain cryptic relations

between the celestial bodies and terrestrial life. It is

considered an art and a practical science. It lays no claim to

be what used to be called an exact science, but studies certain

predispositions or tendencies in human life, which are sometimes

indicated so clearly that they become virtual certainties. The

possible uses of astrology are endless and may be used to a

variety of means.

Since the days of the Chaldeans, it was known that the sun,

moon, and planets followed similar paths, the zodiac. It is a

zone of the celestial sphere that extends from 8.5 degrees on

either side if the path of the sun. As a primitive calendar, the

zodiacal belt was arbitrarily divided into twelve sections of 30

degrees each. these are the famous signs of the zodiac. The

orgins of the names given to each sign extend into the most

remote regions of antiquity. Terrestrial animal gods, whether

real or imagined , were one day projected onto the constellations

which, in the Chaldean imagination, they resembled. This

celestial menagerie has furthermore given the zodiac its name,

for in greek, it means “route of animals.”

The sun enters the first zodiacal sign, Aries , and then

continues its path through the remaining eleven signs. The twelve

signs of the zodiac are: Aries, Taurus, Gemini, Cancer, Leo,

Virgo, Libra, Scorpio, Sagittarius, Capricorn, Aquarius, and

Pisces.

The moon and the planets pass through the signs too, but

obviously at different speeds from those of the sun. The moon,

which is close to the earth, circles the zodiac in twenty-nine

days, while the planet Pluto needs two hundred fifty years.

Planets also can be seen to slow down, stop, and even reverse

directions in relationship to the constellations that they cross.

In reality, the planet inexorably continues along its way. But

the speed of the earth itself interacts with that of the planet

to occasionally give this impression.

The symbolism of the twelve signs is a very ancient

tradition passed along from Manilius and Ptolemy of Alexandria.

It ascribes well-defined properties to each sign, influences

transmitted to the child at birth that determine his character,

health, and destiny. Passing through twelve signs, the planets,

play different parts. Being born at the moment when one of the

signs is occupied by several planets confers the properties of

this sign on the individual. The most important celestial figure

is that of the sun. This what determines what sign the child was

born under.

In this way an ancient tradition has divided human beings

into twelve psychological types whose descriptions are intuitive

of human nature.

This interpretation of the twelve signs is a blend of

several different works but generally agree on the signification

of the signs of the zodiac.

ARIES (March 21-April 20)

Ruled by Mars, the Aries is the incarnation of violent will,

impatience, impulsiveness, and rapid, often precipitated,

decisions. The principal qualities are enthusiasm, courage,

independence, and pride. But Aries is too aggressive and

impulsive. Like the animal that it symbolizes, he has a great

tendency to thrust ahead with his horns without having reflected

beforehand. To succeed in life the aries must keep his

enthusiasm but moderate his ardor.

The Aries essence is the principal of acceleration

personified. “Fast” is the word that governs all activities from

falling in love to saving a hopeless situation. Ariens talk

fast, think fast, move fast and have no patience for people who

don’t.

Ariens thrive on challenge and are born leaders, eager to

break through old barriers to watch their ideas take hold. Their

nature is dynamic, fiery and fiercely determined to have its own

way, regardless. And because they can be such an audacious,

impassioned, overwhelming force to handle, they get their own way

more often than not.

A displeased Aries can be like a tornado: if caught standing

in the path of either, there is no way to remain impervious.

There may be disturbing sounds and things may begin to fly, but

it doesn’t last long.

Ariens are highly generative and immensely positive in their

approach to all they undertake. There is an extraordinary

courage in this sign that springs from vitality and confidence

that sings of miracles. This is a sign that senses possibility

in the improbable and that can create new conditions out of

chaos. The Aries vision is progressive and expansive, and their

approach enthusiastic and inspiring. They bring an incandescence

to everything they care about.

One strength this sign is missing is subtlety. And one way

this deficiency comes through is with the kind of candor that can

kill. When Ariens are good, they are very good; when they are

bad, they are very bad.

Taurus (April 21-May 22)

It is Venus who governs this sign. In general, Taurus is a

concrete being, firmly attached to the goods of this world. He

has a strong but peaceful sensuality. His anger is rare, in the

image of the peaceful beast that is his totem, but it comes

abruptly and violently: he easily “sees red.” Most often

however, he demonstrates his good sense, stability and fidelity.

He can sometimes be reproached for lack of detachment and

disinterestedness.

Taurus is archetypal earth, steady and enduring, solid as

the ground beneath one’s feet. By nature, Taureans are strong

and basic, practical and uncomplicated in their approach to life.

Taureans are loyal and loving in pragmatic ways that promote

positive feelings. Builders of bonds, nests, and families,

Taureans know instinctively how to make a house a home.

Taureans have a way of consuming their own possessions, or

preserving and cherishing them like objects of fine art. The

sheer sensuous pleasure that a Taurean is capable of taking in

life is something the more mental signs can learn from. However,

like anything else, it is prone to excess and can pose problems.

The Taurean tunes negative can be cold, brutal, violent, and

sadistic, the type of person to take a life simply to make an

angry point. Bottled up and often displaced anger is a key

problem for they do not deal well with their deeper emotions.

When fixed in a chosen direction and highly motivated, the

typical Taurean can outendure all competition, opposition and

obstacles of every kind. However, the motivation has to spring

from something that is highly valued.

Gemini (May 21-June 21)

It is Gemini that influences the gemini, the crafty Mercury,

god of eloquence, merchants and thieves. He is above all a

shrewd being, constantly proving his adaptability in all

circumstances. He enjoys social contacts. All recognize

Gemini’s brilliance and spirituality. He must nonetheless guard

against falling into easiness that would make of him a

superficial, unstable and mixed-up individual. He should put

intelligence in the service of a durable cause. In love,he must

be careful of artificiality, and put more sincerity into rushes

of feeling.

“I think therefore I am” is the classic Gemini code for

carrying on with life. Geminis meet all of their problems “head”

on and have a set of reasons for all their motivations-including

those that are purely emotional.

People born under this sign are smart and glib, social and

superficially clever. Gemini is the sign of communication, and

most Geminis can talk their way out of a maximum-security prison.

Or, when the guileful trickster takes over, they can manipulate

somebody else behind bars.

Geminis tend to be self-involved and fear those who sabotage

their sense of freedom. Seeking stimulation but having a strong

sense of self-preservation, they will avoid anything that

seriously threatens their ego base. Instinctively, they select

and sort out what or who is most important in their scheme of

things. Quite often such discriminations are based on a desire

for power.

Highly verbal and gregarious, Geminis have a gift for

talking and taking advantage of the attention that their clever

words attract. There is great power in their ability to generate

an eager and receptive audience. Caught up in the moment, they

lack self-consciousness and have the ability to get the most

dolorous crowd to break into contagious laughter.

Because the thinking process overrides their ability to

feel, Geminis have to train their minds to work for them rather

than against them. A powerful mind is a calm, focused and

disciplined one. On the other hand, a mind that is out of

control gets nowhere, and is a Gemini pitfall which finds

expression in many aspects of life.

Cancer (June 22-July 22)

Like the moon that governs this sign, Cancer is an

imaginative, sensitive, and dreamy individual. Somewhat self-

effacing, he enjoys family life, where his timidity- and somewhat

weakness- seems to be protected from the hardness of this world.

The feeling for the past is more attractive that the future. He

often feels a nostalgia for childhood and the protection of his

mother and must try to overcome this attitude. Cancer must strive

to impose his qualities of shrewdness and intuition on groups of

people. In love, it is not good for the cancer to give too much

importance to the wounds of self-love, and he must learn to

declare himself at the right moment.

Ruled by the tides of their fluctuating emotions, Cancers

are Moon people, mysterious as the sea at night, delicate as a

moon beam shimmering on the surface of a still and haunted lake.

In their own unique ways, Cancers are haunted-by their fears and

anguished fantasies, their attachment to the past, their driven

compulsions and their quiet, self-obsessed dramas that sometimes

move them to the brink of madness.

Self-enclosed and saturated with their own emotions,

Cancers feel everything that they don’t deliberately shut out.

it is a highly strung inner world of intense emotional velocity

that is ignited by any threat to their sense of control.

Sometimes sensitive and compassionate, sometimes cold and

cut off from the world, Cancers are influenced by both the inner

and outer atmosphere. The result is a person easily pressured by

onslaughts on their self-preservation.

In the Cancer mind, the unconscious is very close to the

surface. as the first of the three water signs, much of life is

about learning to live with this emotional makeup in the middle

of a cold an insecure material world.

Cancers are often criticized as being extremely self-

centered people. However, it is, in truth, as if there is no

self, only a self-protective shell. With emotions so close to

the surface, Cancers are hopelessly sentimental. Generous to a

fault, they can be a fool for love.

When it comes to work , the classic Cancerian has the

concentration of a brain surgeon and the drive to go along with

it. Tenacious, task-oriented and intense, Cancers tend to be

perfectionists who take their work personally-and sometimes a

little too seriously. There are Cancers who leave the office at

the office. However, it is likely that they work overtime, don’t

take time for lunch, and go home hours after the cleaning lady.

Leo (July 23-August 22)

Having elected to reside in this sign, the sun confers its

force, amplitude, and radiance on those born in Leo. Leo is a

proud, individualistic, and generous being. Authority and

willpower are among the dominant character traits. Thus he has

strong trump cards to help obtain success in life. Leo must be

wary, however, of pride and unmeasured action, and govern

ambitions with the measure of his abilities. He must avoid being

too susceptible to flattery. In love, he has a tendency to

transform his life into the stage of the theater. He should be

more reserved in the manifestations of his rushes of feeling.

those who love him will be grateful for this.

Leo is the sign of the sun, and like the sun itself, Leos

shine with stellar incandescence. Leos’ magnetism makes them

highly memorable people who exude power and personableness.

Personality is the Leo strong point. When so desiring, the

Leo charm can tame serpents and turn the world at large into an

adoring enclave. At their best they give off a scintillating

sort of radiance. They are positive and enthusiastic, spirited,

dynamic and larger than life.

Leos expect the best from themselves and everyone around

them. It is this attitude that helps them achieve their dreams.

This is the sign that is determined to do things its own

way, at all costs, with no patience for the opinions of others.

When this works, the Leo energy and willfulness can create

miracles. When it backfires, it’s probably more comfortable

hanging out in a towering inferno.

Although Leos are overachiever with highly successful track

records, they tend to underestimate their accomplishments. The

anxiety deep within them concerning performance never allows them

to rest and gives them problems delegating authority. They

embrace perfectionistic standards and feel contempt for

mediocrity.

Virgo (August 23-September 23)

It is mercury that rules this sign. But it is not the subtle

and airy Mercury of gemini. Intelligence is more matter-of-fact:

less gifted but deeper. The Virgo is rightly considered

calculating, prudent and attached to minor details to the point

of fixation. For the Virgo, reason overcomes the heart;

precision seems to be more important than intuition, of which he

is wary. In love, Virgo is not very demonstrative, or at least,

unable to decide, a late marriage will be his lot.

Commonly known as the sign of the nitpicking perfectionist,

Virgos often consider themselves to be discriminators graced with

divine sanction. Seeing flaws like Librans see beautiful faces,

Virgos are often controlled by their visions. In time, their

visions go into what makes up a life.

The single most important challenge in the Virgo experience

is to see things in larger terms. Virgos’ visions determine

their career success, quality of experience in relationships,

health, and overall quality of life.

The perfectionism so often associated with this sign, has in

fact far less to do with perfection than with a diminished view

of the whole. It is the sort of perception that focuses in on

the loose thread rather than the color of of the fabric. Virgos

are victimized by a deadly dreariness that is born of duty and

discipline, self-control and routinized regimes.

People born under this sign often have to wake up to the

possibilities of their own life and the power within themselves.

Shortsighted, Virgos settle easily for the minor roles that are

so often assigned to them rather than stretching them beyond and

utilizing the gifts of what could be a superior mind.

Libra (September 23- October 22)

Governed by Venus, the planet of harmony and arts, one word

characterizes Libra: equilibrium, as the sign it symbolizes.

Libra is sociable, refined, and understanding, party to

conciliatory solutions. But be careful, for he is gifted with a

very fine sense of justice, and will engage in battle if he

considers that he has been ridiculed. In sentimental

relationships, Libra is praised for hi sweetness and elegance,

with an occasionally somewhat exaggerated coquetishness.

Aggressiveness must be stimulated, for Libra’s distinguished

nonchalance can prevent his social success.

In many respects, Libra is a sign of paradox. Librans

sprout from a series of contradictions: self versus nonself,

mental versus emotional, pleasure versus pathos, generosity

versus greed, control versus chaos. Underneath the smiling face

and stellar charm lies a character with many convolutions,

confusions, frustrations and ambivaleces concerning its identity.

Combine this with very high intelligence and you have people who

think a great deal about how they ought to be, how they should

have been, how they might have been and how they will be if

only…and so on. While this highly complicated process sounds

self-centered, it is in fact the workings of a self that doesn’t

feel complete by itself. It always seems that something is

missing, and whether that appears to be another person, a

significant promotion, or a successful project that will prove

one’s worth, the day-to-day drama is often a torturous spiral.

The need to affirm one’s self is so strong in Libras that it

makes many of them burn with ambition. In the intensity of

striving and accomplishing, one leaves a sense of lacking behind.

Alas the fuel for such ambition is the kind of anxiety that never

lets one calm down. The satisfaction that comes from having

achieved one’s goal is soon supplanted by the necessity for a new

creation. And so continues the rise and fall of doing and being.

In between each gap is like a gasp in which a threatening, self-

diminishing voice sneaks through.

Scorpio (October 23- November 21)

Mars, the god of war, and Pluto, the god of the underworld,

share this kingdom. It suffices to say that the child of Scorpio

is not a being of rest. There is in him a depth of violent

aggressiveness and undiscipline, but also of anguish. Scorpios

enemies must contend with his piercing critical sense, which

permits the rapid discovery of the chinks in their armor, for it

is certain that he has flair. There is also scientific curiosity

which penetrates the depths nature’s secrets, even if they are

dangerous. Passionate and jealous in love, possessing strong

sexuality; in a word, Scorpio has the best and the worst. By

developing the best, he is able to have exceptional success in

life.

Scorpio might be the most misunderstood sign in the zodiac.

It is a convoluted sign, commonly associated with mystery, sex,

power, and intrigue. In social gatherings where the conversation

has descended to the most superficial astrological chitchat,

Scorpio gets more than its share of abuse.

Much of this has to do with the fact that at any given point

a great deal of the Scorpionic agenda remains hidden. Intensely

private, strongly secretive and rather suspicious, Scorpio does

not reveal itself to anyone, nor does it form close overnight

friendships. For the most part, members of this sign stand aloof

from more obvious social interactions. Scorpios prefer one-to-

one situations to large parties at which people present their

social facades. This is a sign of depth and depth perception.

Scorpios see and feel more than most people, and not infrequently

these feelings are complicated and problematic. Because of this,

at a very early age, they develop a deep need for control, along

with a list of goals and game plans that will take them where

they want to go.

Scorpio is the power behind the throne, and has the

substance of which CEO’s are made. Success is what they are

after. They ca be secretive and ruthless to achieve their desired

position.

Sagittarius (November 22-December 20)

Jupiter is the master os this sign. He confers an honest,

generous and loyal nature. Sagittarius has true nobility of

character that works through goodness and moderation. He enjoys

escaping from the banality of day-to-day life, and travelling

attracts him. Furthermore, these travels can be imaginary as

well as real. Sagittarius is a sign of the philosophical mind.

In love, he prefers legality and lasting feelings to brief and

violent passions and adventures.

The essence of sagittarian nature is possibility

personified. Diminishment of any kind depresses the classic

Sagittarian, as does anyone or anything interfering with the

Sagittarian’s sense of freedom. Sagittarians always want to feel

free to make choices and to move in any direction that suits

them. Sagittarius is the sign of the adventurer, bound only by

his own beliefs. Sagittarians have expansive minds and are eager

to learn, and experience, always restless and impatient to move

ahead.

The classic Sagittarian is a democratic individual with

ideals that often define the lifestyle. The Sagittarian soul

desires expansion at all costs and is sensitive to social issues

that affect the functioning of self and fellow man. Sagittarians

want the best possible worlds. They will never stop searching

until they find it. For a great many members of this sign, the

entire experience of life is one endless exploration.

Sagittarians see possibility where other signs perceive

limitations. They also have a genius for seeing splendid things

that the common mind might consider silly.

The Sagittarian nature wants to soar, and after landing, to

remain unimpeded. This can cause some unsettling problems when

encountering the situation called “daily life.” Sagittarians

want life to be perfect, and they don’t want to waste their

perfect time dinking around with petty, boring details or being

bothered by a moronic boss with no vision.

Capricorn (December 21-January 19)

This region of the winter sky has been attributed by

astrologers to the morose Saturn. Capricorn is serious, often on

the defensive; decisions are taken in a calm atmosphere, and he

is farsighted. He is very ambitious, but is careful not to show

it, preferring to act in the shadows rather than in the broad

daylight. It is not worth the trouble to attempt flattery, for

Capricorn will not be susceptible. He is cold, objective, and

wary by nature. He will not try to please in love, and some

might reproach a lack of spirit; feeling exist, but they are

buried deep inside. Capricorn will never sacrifice his carer to

a passing fling or even to a passion.

A born executive with sky-high goals, Capricorn is the

classic accomplishmentarian. Driven beyond high ambition, this

is a sign that doesn’t believe in giving up. Patient, enduring

and steadfast in the face of all obstacles, Capricorn

instinctively understands the value of time. This is a sign that

can outwait all opposition and then confidently move in for the

kill. Invariably, Capricorn gets what it wants because it goes

about it in all the right ways. Hardworking, highly organized,

diligent, down to earth and quietly determined, Capricorns make

great tycoons, business chieftains, politicians, presidents and

entrepreneurs.

The Capricorn mind is intrinsically materialistic. It knows

the value of a dollar in several different countries and the

most recent fluctuation in the price of gold. Capricorns value

their possessions like some people value their children, and they

look at life through a prism of appearance-what you see is what

you get.

Capricorns are born climbers who will make it to the top and

eventually own it. And once securely positioned in place, attest

that there is no other way to go. Like everything else.

Capricorns take their status very seriously and never tire of

their material rewards. The material to Capricorn is worth,

their worth. Having an eye for fine quality, they fully enjoy

the luxury of owning the best. To the Capricorn mind, excellence

is always its own reward.

Aquarius (January 20- February 18)

Modern astrologers have assigned this sign to the planet

Uranus. Like it, Aquarius is gifted with a lively intelligence,

and taken dy the new, sometimes by the utopian. Originality and

idealism are two principle character traits. Very disinterested,

Aquarius is enthused by great revolutionary causes, but will not

descend into the arena. The battle of ideas is sufficient, for

the Aquarius always has a depth of reserve, dreaminess, and

sensitivity. He is not very realistic in love, and demonstrates

much independence and fantasy. He is able to please and to be

devoted but does not like to become attached. Aquarius must

beware of solitude.

Authentic airheads, Aquarian minds are airborne and aglow

with ideals that often have to do with utopian empires and

progressive, inventive lifestyle alternatives. In astrology, the

element of air has to do with the cerebral realm and all that

this implies, such as mental creations and concoctions,

communications and intellectual vistas contained by the

frameworks of the mind. Aquarians are often brainy people, full

of brilliance and visionary explosions, seeing so far ahead that

they leave the present behind.

The characteristic Aquarian is far more mental than

emotional. Aquarians, in fact, have feelings about their mental

constructs and intellectual aspirations. Their most beautiful

love experience passes straight through the brain.

The craving for a sense of possibility is a pervasive one in

the Aquarian’s scheme of things. It is the motivational force

behind the humanitarian involvements and strongly cherished

dreams and ideals.

The end of the sixties, which sang of the “Age of Aquarius,”

epitomized the spirit of blind ideas put forth as truth, without

deeper understanding of the comprehensive whole, or the

complicated timing of social change. The Aquarian mind, rolling

on a track, does not take detours. Nor, is it intellectually

open to their possibility. This is a sign associated with a

great deal of fanaticism and willful rebellion.

Aquarians are heedless and reckless, throwing caution to the

wind creating situations that are self-destructive. It is this

blind which brings them their share of headaches, heartaches and

trouble.

Pisces (February 19- March 20)

Naturally it is Neptune, god of the sea that governs this

sign. Everyone agrees that Pisces is emotive and impressionable.

He is praised for intuition, poetic ability, sense of compassion,

and devotion. But Pisces must overcome the indecision of his

character as well as his nonchalance; for activity can suffer

from them, and Pisces can be thrown into a dreamy existence, one

that is more than a little inefficient. Feelings are marked with

a blend of mysticism and sensuality, and the feeling of sacrifice

dominates.

Pisces is the sign of the psychic, the healer, the intuitive

who is in tune with the synchronicities of the universe. Pisces

nature is emotional, sensitive and subjective. Their imagination

and intelligence are subtly insightful.

The Pisces soul is one of mystery and longing. Deep inside

a slumbering divinity haunts a more conscious experience of life.

There is an unearthly quality to the Pisces sensibility that is

associated with the twelfth house. This is a place of

monasteries and hidden meanings, astral experiences, dreams,

drugs and superconsious states of mind.

Pisces is a sign that deeply reflects its ruler, Neptune,

the planet of fantasy and illusion, romanticism, compassion,

sympathy and the supernatural. Like the vibration of Neptune,

the Pisces mind is changeable and fluid, fanciful and ready to

flow in any direction.

Pisceans are secretive and hold a place inside themselves

that they share with only a soul mate. Because they are so

psychic, subjective and idealistic, this soul experiences often

unsatisfied. Instead, they will merge with and see themselves

mirrored in their life supports and security blankets and the

deeper need for unity will be sublimated by the experience of

sharing. They are constantly searching for their true soul-mate.

There is no real way to know if astrology is reality or

fiction, but it does broaden our horizons to a new way of

thinking. Perhaps time and seasons have caused the similarities

to be there, perhaps it is just a coincidence. You must be the

judge.